The rise and rise of Areas of Research Interest

Areas of Research Interest are a growing phenomenon. Designed to help public organisations express their research needs, they provide a strong steer to researchers on what is most needed.

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Alex Waddington is founder of data-driven comms consultancy Whetstone Communications, a policy impact consultant, and the author of the report ‘Untapped Impact: Influencing Government Policy Through ARIs’, which is available for purchase. Contact him on alex@whetstonecomms.com.